#36: Podcast Production Budgets

Podcast Production Budgets: Balancing Creativity and Reality

In this episode, Ed Barker, founder of Studio 1878, emphasizes the importance of aligning production budgets with the strategic goals of a podcast to ensure its sustainability. He provides a detailed breakdown of the various components involved in podcast production, such as research, recording, editing, quality control, and asset creation. Ed discusses different budget tiers, their trade-offs, and how production choices impact the overall quality and longevity of a podcast. He stresses the significance of carefully planning production to avoid burnout and ensure long-term success, and concludes by highlighting the importance of maintaining clarity and realistic schedules.

00:00 Introduction: Production as Strategy

01:21 What Production Actually Includes

02:48 Production Time Breakdown

04:25 High Production vs High Quality

05:53 Budget Tiers and Trade-offs

08:42 Time as the Real Constraint

09:53 In-House vs External Production

11:13 Episode Frequency and Sustainability

12:15 Designing for Longevity

13:12 Key Takeaways

13:59 Next Episode Preview